Hi — I'm Sadek a visual designer focusing on creating user-centric experiences and meaningful design identities through a reductive and modernist visual language.

I have worked on projects in Brand Identity design / Product design / Packaging / Illustration / Editorial design / Hand-lettering / Way-finding / Web Design / UI & UX / Print & Digital design.

I approach design empathetically and focus on understanding the latent needs and emotions of the people who I am designing for, aiming to create functional design and impactful solutions to enrich their lives. Enjoying collaboration, analog & digital experimentation, learning about new tools and approaches to continue enhancing my design process. Trying to be a well-rounded designer by immersing myself in other disciplines.

With a focus on the intersection of digital product design and brand identity. I strive to create polished and usable products can be loved by millions, and I’m constantly growing to be not just a designer but also a maker of useful, curious and beautiful things.

In addition, I like to volunteer on sustainable projects for social & environmental good contributing to society through design.

Outside of design, my interests include Contemporary Art, Streetwear, Traveling, Photography, and Researching new technologies.